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Research papers

From Rugrats to Spice Girls

This paper traces the history of characters up to the mid-nineteenth century, and thereafter through five ages of character development. Research is described that regularly plots the popularity of characters among children over a number of years....

Catalogue: Seminar 1997: How To Be Number One In The Youth Market
Author: Carrick James
October 22, 1997
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Citation

James, C. (1997a, October 22). From Rugrats to Spice Girls . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/from-rugrats-to-spice-girls-